Academia para Papás – BAYER (Elevit)

To get closer to its target audience (new parents), the brand Elevit from BAYER together with their agency PACHUCO DIGITAL, trusted in our UGC Video technological solution to create the challenge “Academia para Papás”.

With this campaign the agency was able to guarantee its Client (BAYER), the development and personalization of a microsite in less than 48 hrs., the complete control and rights over the intellectual property acquired from their target audience and their videos uploaded to the campaign in a very easy and simple way.

Those parents that participated, lived an interactive experience with the brand and the winner took home incredible prizes. During and after the campaign, Elevit was able to use the video content acquired in the campaign to dynamize its social networks, increase the traffic to its web page and improved its level of engagement thanks to the great value of the content created by their consumers.

Activate key influencer for your campaign

HOW WE DO IT?

PLANNING

We advise you personally in the whole process and offer our experience to achieve the goals set in each campaign

START UP

Complete customization of your brand´s look & feel and implementation on any platform in less than 24 hours, without technical developments

CAPTACTION

Segmentation according to the target to which the campaign is directed, after activation of users in the Hitsbook community  and dynamization of the audience

MANAGMENT

In a few days, you will receive dozens of videos that you can filter before being published. You can view the campaign statistics in real time in your management panel

VIRALIZATION

The most shared, viewed and voted videos by the audience will become organic and will position the campaign in search engines and social networks

RESULTS

You will be able to download the video content and the database of users for its later exploitation, with the total transfer of rights. You will receive a final report with key findings