Nickelodeon Videostars

‘Nickelodeon Videostars’ is a social action launched by the children’s channel Nickelodeon and produced by Lucky Road to raise awareness among children about environmental conservation, healthy living, equality and awareness of bullying.

 

On these causes, Nickelodeon and Lucky Road produced 4 songs and their video clips in order that the audience of the channel recorded themselves making its own versions. Participating was as easy as uploading videos to the Hitsbook-enabled iframe on the Nickelodeon website.

 

With the best moments of each week, Lucky Road created capsules to distribute in the official social networks of Nickelodeon, YouTube channel and On Air. As it is a campaign aimed at minors, Hitsbook also acted as a management support for the transfer of rights and intellectual property of the videos.

Nickelodeon Videostars

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HOW WE DO IT?

PLANNING

We advise you personally in the whole process and offer our experience to achieve the goals set in each campaign

START UP

Complete customization of your brand´s look & feel and implementation on any platform in less than 24 hours, without technical developments

CAPTACTION

Segmentation according to the target to which the campaign is directed, after activation of users in the Hitsbook community  and dynamization of the audience

MANAGMENT

In a few days, you will receive dozens of videos that you can filter before being published. You can view the campaign statistics in real time in your management panel

VIRALIZATION

The most shared, viewed and voted videos by the audience will become organic and will position the campaign in search engines and social networks

RESULTS

You will be able to download the video content and the database of users for its later exploitation, with the total transfer of rights. You will receive a final report with key findings