Video Contest Strategy – Reinforce Your Branding

Video Contest strategy allows you to reach your target spontaneously, knowing your personal and affective tastes, increase engagement and reinforce your branding through a personalized communication.

BEST PRACTICES OF A VIDEO CONTEST STRATEGY
  1. Define your target and plan a detail creative contest strategy, using a custom iframe.
  2. Reinforce your position without forgetting to convey the values and philosophy of your brand, supervising, controlling and measuring all actions.
  3. Involve your consumers to participate in the history and image of the brand and spread your action in social networks where your brand is.

Hitsbook - Estrategia de video marketing


REASONS TO CHOOSE HITSBOOK TO MAKE A VIDEO CONTEST

In Hitsbook we increase the visibility of your brand through a Video Contests, strategically designed to increase engagement with your potential customers.

 

Improve the relationship with your consumer and get organic interaction by giving prominence to the spontaneous content of users in social networks, using our video creating community, the largest in Spanish-speaking countries.

SUCCESS STORY OF A FACEBOOK VIDEO CONTEST

BRAND: Tang (Mondelez Group)

PROBLEM: Generate a greater engagement with Mexican families.

SOLUTION: Branding action with a video contest for costumers children’s.

RESULTS:

  • More than 150,000 organic views in less than a month.
  • Increase brand awareness by 7%.
  • Hundreds of videos generated by its users (UGC VIDEO).